Email Marketing Automations for Beginners

The Money is in the List

Social media algorithms change. Your TikTok account can get banned. But your email list? You own it.

If you aren't capturing emails, you are leaving 80% of your revenue on the table.

The Perfect Welcome Sequence (The Soap Opera Sequence)

This 5-day sequence is designed to build trust and sell without being "salesy".

Day 1: The Setup & The Hook

• Subject: Welcome! (Here is your download) + A warning...
• Body: Deliver the lead magnet you promised. Then, open a "loop". Tell them a crazy story about how you discovered this secret, but say "I'll tell you the rest tomorrow."

Day 2: The Drama / High Drama

• Subject: I almost quit...
• Body: Tell the story. The low point. The struggle. This makes you relatable. End with the "Discovery" of the solution (your product).

Day 3: The Epiphany

• Subject: The one thing that changed everything
• Body: Explain the "Aha!" moment. Connect it to the product you are promoting. Soft sell.

Day 4: Hidden Benefits

• Subject: You probably didn't know this...
• Body: educating them on a feature of the product they might have missed. Harder sell.

Day 5: Urgency / Call to Action

• Subject: Last chance (sort of)
• Body: Offer a special bonus that expires in 24 hours.

Tools We Recommend

Check out our Resources page for the best email platforms (Brevo, ConvertKit) to automate this entire flow.